Prompt: Create a front and back label design for a small granola company, called Goodnola. Satisfy the client's desire for an old-fashioned look the reflects the homemade nature of the product.
Solution: A Delft Blue inspired design helps viewers associate the product with traditional, homemade craft. Monochromatic blue illustrations inspired by oats and barley reflect the product's ingredients. A pattern for the back label is created using part of the illustration from the front.
Credit: Creative direction, Mila Samson and Tom Dupont at Kazoo Branding. See more of this project here.